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Get Recognized!

Enter the WineBusiness Monthly PACK Design Awards

We are now accepting entries to WineBusiness Monthly’s annual PACK Design Awards. You will not be required to ship a physical sample of your bottle — instead, you will be asked to provide specific details about your packaging, which will enable our partner Outshinery to create a flawless bottle shot of your product. Outshinery’s work is included as part of your entry fee and you'll be able to retain the bottle shot to use as you wish.

To enter, complete the form below. After submitting the form, you will receive an email that has a link to Outshinery’s platform, which is 100% online and will help you create a perfect image of your package. Here you will complete a short questionnaire and upload your label to create a bottle shot that beautifully and accurately represents your packaging.

Enter up to five different categories including Classic Format, Luxury Package, Best Package Series Design, Package Redesign, Alternative/Non-Glass Format.

Pricing:

Early Registration price: ${{earlybirdPrice}} per entry through March 7, 2025
Regular price: ${{standardPrice}} per entry starting March 8, 2025
Re-design: ${{pricePerCategory['Redesign']}} (Includes design of both old and new packaging)
Series: ${{pricePerCategory['Series']}} (Includes design of 2 to 6 packages in series)

Questions? Get more info here or call us at 707-940-3920

If your design requires additional photos/videos to fully showcase essential design elements contact erin@winebusiness.com.

Is My Wine Eligible?

  • All wines sold in the United States, regardless of geographical indication on the label, have the opportunity to be recognized.
  • The package is eligible if it is sold within the U.S. and is currently available, will be available or was available to the general public between April 1, 2024 and April 1, 2025.
  • Submissions from previous years may be resubmitted if: 1. The entry is still eligible and 2. If it was not a medal winner in the category in which it is being entered.

Which Category Should I Submit To?
(click category for details)

  • Classic
  • Luxury
  • Series
  • Redesign
  • Alternative
  • X
  • This category is open to traditional 750ml bottles at any price point.
  • You may submit ONE (1) bottle.
    • If your label/bottle has one design that is used for multiple varietals (i.e., Chardonnay, Cabernet Sauvignon, etc.), please choose ONE varietal to submit. Your chances will not increase by submitting multiple varietals.
  • Outshinery will create 2 images for you: 1 front bottle shot, and 1 back bottle shot.
  • Packages will be judged on their visual appeal, design functionality, appropriateness for the price segment and the creative utilization of the classic bottle format.
  • Example Submission:
  • This category is open to any packaging format that retails for $40 and higher at a 750ml equivalent. Meant for packages that are designed to compete and succeed on high-end restaurant wine lists, in fine wine shops, and in direct-to-consumer sales against luxury wines from around the world.
  • You may submit ONE (1) bottle of any size, box, can, or other packaging format.
  • Outshinery will create 2 images for you: 1 front package shot, and 1 back package shot.
  • Packages will be judged on their visual appeal, design functionality, appropriateness for the price segment and quality of packaging materials used.
  • Example Submission:
  • This category is open to entries consisting of two or more pieces that work together as a cohesive whole but have different labels/designs
    • If the only difference between designs is the name of the varietal on the label, this is not the correct category. Please choose ONE item and submit it in either the Classic, Luxury or Alternative/Non-Glass categories.
  • Your submission will include ONE (1) cohesive series of up to SIX (6) individual items. One entry will cover all items in the series. You do not need to enter each item in multiple submissions.
  • Outshinery will create:
    • 2 images of the full series together; 1 front shot & 1 back shot
    • 2 images per individual item: 1 front shot & 1 back shot
  • Packages will be judged on the cohesiveness of the series, their visual appeal as a series and as individual bottles, design functionality and appropriateness for the price segment.
  • Example Submission:
  • The redesign must have been introduced to the marketplace between April 1, 2024, and April 1, 2025.
  • You must submit the old design art files and information, as well as the new design to be considered. Therefore, your submission will include TWO (2) packages: 1 old design and 1 new design.
  • Outshinery will create:
    • 2 images of the old design: 1 front shot & 1 back shot
    • 2 images of the new design: 1 front shot & 1 back shot
  • Packages will be judged on the successfulness of the redesign, their visual appeal, design functionality and appropriateness for the price segment.
  • Example Submission:
  • This category is open to any wine containers NOT in a glass bottle format.
    • Acceptable examples include bag in box wine, plastic, cans in 125 ml and larger formats, Tetra Pak, aluminum bottles or paper bottles. Please contact erin@winebusiness.com if your package contains a material not listed.
    • Noneligible formats would include shipping boxes, gift boxes, carriers, etc. If the package you submit does not contain the wine itself, it is not eligible.
  • You may submit ONE (1) bottle of any size, box, can, or other packaging format.
  • Outshinery will create 2 images for you: 1 front package shot, and 1 back package shot.
  • Packages will be judged on their visual appeal, design functionality, appropriateness for the price segment and creative utilization of the alternative packaging format.
  • Example Submission:

Submission Form

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Select Award Category

Entry Fees
${{pricePerEntry}} (Classic/Luxury/Alternative)
$150 Redesign
$175 Series each
Limit 1 entry per brand per category

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All fields required except "additional vendors"

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Container Vendor

Review your {{entries.length > 1 ? 'entries' : 'entry' }} and enter payment info

Following payment, you will receive an email with a link to Outshinery.com with instructions to submit information for your professional image creation. Prepare to have label art assets, all packaging specifications, and any additional custom art assets for your package available.

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DEBUG SECTION

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