Library
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Info
Enter 2025
2024 Winners
2024 Entries
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Welcome to the 2024 PACK Design Awards!
Classic Format
This category is open to traditional 750ml bottles. Packages will be judged on their visual appeal, design functionality, appropriateness for the price segment and the creative utilization of the classic bottle format.
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Luxury Package
Open to any packaging format that retails for $40 and higher at a 750ml equivalent, whose packages are designed to compete and succeed on high-end restaurant wine lists and in fine wine shops against luxury wines from around the world. Packages will be judged on their visual appeal, design functionality, appropriateness for the price segment and quality of packaging materials used.
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Best Package Series Design
The Best Package Series Design is open to entries consisting of two or more pieces that work together as a cohesive whole. Packages will be judged on the cohesiveness of the series, their visual appeal as a series and as individual bottles, design functionality and appropriateness for the price segment.
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Package Redesign
The redesign must have been introduced to the marketplace between May 1, 2021, and May 1, 2024. Packages will be judged on the successfulness of the redesign, their visual appeal, design functionality and appropriateness for the price segment.
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Alternative/Non-glass Format
This category is open to any packaging not in glass bottle format. Examples include: wine boxes, bags, plastic, cans in 355 ml and larger formats, Tetra Pak, etc. Packages will be judged on their visual appeal, design functionality, appropriateness for the price segment and creative utilization of the alternative packaging format.
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Package Redesign
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Mia Marie Vineyards
$38
2023 Sauvignon Blanc
This redesign was to allow this varietal to be a part of our clear label series. The tree added to the back label design represents the palm tree that has come to be known in this block of the vineyard.
Contributors
Winery:
Mia Marie Vineyards
Designer:
Halogen Lab (Melissa Hughes)
Bottle Vendor:
West Coast Bottles
Closure Vendor:
Lafitte Cork & Capsule, Inc.
Capsule Vendor:
Not-Applicable
Label Vendor:
Vintage 99 Label Manufacturing, Inc.
Original
Redesign
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Original
Redesign
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Click to view high resolution
Click to view high resolution
Click to view high resolution
Click to view high resolution
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Judges Comments
“
The redesign is stunning.
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“
Much easier to read, added depth, preserved all the excellent design cues. Looks more expensive than original. Well done.
”
Other Redesign Entries
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